Social Media Research @Jawaharlal Nehru University
Welcome to the Social Media Research @ JNU Blog!!! This Blog is created to share information, knowledge networking and debating on the issues related to Social Media Studies and Advanced Social Media Research. Topics to be covered in this blog are (but not limited to): Mass Media, Social Media, New Media, Broadcasting, Print Media, Educational Media, Journalism, Mass Communication, Development Communication, Media Law, Media Literacy, ICT for Development and other relevant areas.
Friday, March 13, 2026
RRC Academic Lectures cum Discussions | Gandhi Peace Foundation, ITO, New Delhi, 17 March at 3.00 pm
Thursday, March 12, 2026
Just Released "The Hoover Annual Survey of India 2026", edited by Šumit Ganguly
About: The Hoover Institution's Annual Survey of India provides a detailed examination of the country's current landscape, focusing on political, economic, social, and environmental challenges.
- Introduction | Šumit Ganguly
- Indian Politics in 2025 | Eswaran Sridharan
- India's Economy: Inside and Out | Nirvikar Singh
- India's Foreign Policy amid Global Unpredictability | Ian Hall
- Tactical Successes and Strategic Challenges in Indian Defense Policy | Arzan Tarapore
- Education in India: At the Crossroads | Rishikesha T. Krishnan and Shreyas Ramkumar
- India's March to Universal Health Coverage | Azad Singh Bali
- India Environment: The Challenge of the Balance | Shreekant Gupta
- Science, Technology, and Innovation Policies for Development: India's Contemporary Challenges | Venni V. Krishna
Friday, March 6, 2026
Top Canvas Fabric for Tote Bags: Weights and Weaves
10 oz cotton duck canvas is the absolute best material for tote bags. At Canvas Etc, we process thousands of yards of textile daily. We test the exact mechanics of weave density. This article covers heavy bag manufacturing textiles, but excludes light apparel fabrics and marine sailcloth.
https://www.instagram.com/canvas.etc/reel/DVjcqXrkguq/
How Canvas Weight Determines Bag StrengthYou need rigid structure to carry heavy groceries. A 10 oz canvas weight provides the exact thickness required to hold 45 pounds of static load. This specific metric comes directly from the research paper "Tensile Strength Variations in High-Density Cotton Weaves" (Smith & Johnson, 2024) Google Scholar. Standard 6 oz fabrics rip under that stress. Pick up our 10 Cotton Canvas Duck 60" if you want a highly reliable everyday carry.
https://www.facebook.com/reel/797265670093752
Weave Density and Printing MechanicsDuck canvas utilizes a tight plain weave. This textile structure packs two warp yarns over a single weft yarn. The interlacing creates a smooth surface that absorbs screen printing ink. You will break a sewing machine needle trying to pierce it. You must use a size 100/16 denim needle to sew a 12 oz material. Read our canvas fabric duck cloth to learn the manufacturing methods.
Cotton Versus Synthetic Polyester BlendsNatural cotton shrinks up to 10% in hot water. A polyester blended canvas prevents this warping. Polyester repels rain water. Sublimation dye only binds to these specific synthetic polymers. You need a 100% polyester base if you plan to heat press vibrant photos onto your merchandise. Heat Transfer Vinyl requires a strict press temperature of 315°F for 15 seconds when applied to heavy cotton.
Canvas Tote Material Final RecommendationsYou should buy a 10 oz cotton duck fabric to build a professional tote bag. This weight gives you the exact tensile strength needed for heavy daily utility. Pick 100% natural cotton for screen printing, or grab a polyester blend to stop shrinkage and block moisture. We stock the exact heavy-duty yardage professional makers demand. Shop our dyed duck numbered canvas fabric for sale to start building your custom bags right now.
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Thursday, March 5, 2026
ISID-ICSSR Two-week Capacity Building Programme on Industrial Transformation: Prospects and Challenges | 4–16 May, New Delhi
Dear Scholar,
Greetings!
The Institute for Studies in Industrial Development (ISID), New Delhi invites applications for a two-week Capacity Building Programme, being organised with support from Indian Council of Social Science Research (ICSSR), focused on the theme "Industrial Transformation: Prospects and Challenges" to be conducted physically during 04–16 May 2026 at ISID, New Delhi.
The programme aims to enhance knowledge and research capabilities of the young social science faculties/teachers in industrial development and policy research. The curriculum includes lectures by eminent experts on topics like industrialisation, structural change, MSMEs, competitiveness, R&D, innovation, industry 4.0, e-commerce, and green industrialisation as well as technical sessions on data analytics, geographic information system, industrial databases, and academic writing.
Last date for receiving applications is March 20, 2026.
For further details, interested faculty/researchers may visit the Capacity Building Programme URL & register online https://forms.gle/PjMiv83xmd69J15c9.
The flyer & EPW advertisement (issued on February 28, 2026 Vol lXI No 9, Pg 15) may be reviewed.
Regards
Dr Satyaki Roy, Associate Professor, ISID
Dr Sangeeta Ghosh, Assistant Professor, ISID
(Programme Coordinators)
Tuesday, March 3, 2026
Decoding Google MUM: The T5 Architecture and Multimodal Vector Logic
Google MUM (Multitask Unified Model) fundamentally processes complex queries by abandoning traditional keyword proximity in favor of a Sequence-to-Sequence (Seq2Seq) prediction model. The system operates on the T5 (Text-to-Text Transfer Transformer) architecture, which treats every retrieval task—whether translation, classification, or entity extraction—as a text generation problem. This architectural shift allows Google to solve the "8-query problem" by maintaining state across orthogonal query aspects like visual diagnosis and linguistic context.
T5 Architecture and Sentinel Tokens
The engineering core of MUM differs from previous models like BERT because it utilizes an Encoder-Decoder framework rather than an Encoder-only stack. MUM learns through Span Corruption, a training method where the model masks random sequences of text with Sentinel Tokens and forces the system to generate the missing variables. MUM infers the relationship between "Ducati 916" and "suspension wobble" not by matching string frequency, but by predicting the highest probability completion in a semantic chain. This allows the model to "fill in the blanks" of a user's intent even when explicit keywords are missing from the query string.
Multimodal Vectors and Affinity Propagation
MUM projects images and text into a shared multimodal vector space. The system divides visual inputs into patches using Vision Transformers and maps them to the same high-dimensional coordinates as textual tokens. Affinity Propagation clusters these vectors based on semantic meaning rather than visual similarity. A photo of a broken gear selector resides in the same vector cluster as the technical service manual text describing "shift linkage adjustment." Cross-Modal Retrieval occurs when the system identifies that the visual vector of the user's image overlaps with the textual solution vector in the index.
Zero-Shot Transfer and The Future
Zero-shot transfer enables MUM to answer queries in languages where it received no specific training. The model creates a Cross-Lingual Knowledge Mesh where concepts share vector space regardless of the source language. MUM retrieves answers from Japanese hiking guides to answer English queries about Mt. Fuji because the semantic concept of "permit application" remains constant across linguistic barriers. This mechanism transforms Google from a library index into a computational knowledge engine capable of synthesizing answers from global data.
Read more about Google MUM - https://www.linkedin.com/pulse/how-google-mum-processes-complex-queries-t5-multimodal-leandro-nicor-gqhuc/
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CfPs: Public Policy Dialogues 2026 | ISB Hyderabad, 20–22 March
- Register to attend the three-day dialogue
- Submit to the Research Poster Showcase
- Present at the Innovation Sandbox
- Propose a Panel Discussion
- Propose a Roundtable
- Propose an Agri-tech Startup Showcase
Monday, March 2, 2026
Selecting the Best Upholstery Material for Dining Room Chairs
The most effective upholstery material for dining room chairs actively repels liquid spills and withstands abrasive daily friction. Dining seating requires textiles rated for a minimum of 15,000 Wyzenbeek double rubs to prevent tearing and pilling over time. We supply commercial-grade textiles at Canvas Etc designed specifically for these high-impact indoor environments. You need a fabric boasting a W or WS cleaning code, allowing safe, immediate removal of water-based food stains like wine or pasta sauce.
Synthetic performance fabrics dominate dining applications due to their molecular liquid resistance. Hydrophobic fibers like Olefin and tightly woven polyester repel liquids naturally. Spills simply sit on the high surface tension of the weave instead of penetrating the vulnerable seat cushion. You can explore these exact fiber structures in our detailed guide covering synthetic canvas fabric polyester nylon. Fabrics treated with Crypton technology feature an impermeable moisture barrier that blocks biological stains completely. Smooth coated surfaces like our 18 oz Vinyl Coated Polyester Fabric 61 inch White easily reject pet hair and sharp claws, making them ideal for heavy-traffic households with animals.
Natural fibers require specific handling for eating areas. Untreated cotton and linen act as hydrophilic materials, absorbing oils instantly. Heavy-weight cotton duck canvas provides the mechanical tear strength needed for taut seating, but requires an aftermarket moisture repellent. We highly recommend our number 8 Duck Cloth 872 for DIY projects because it folds cleanly around wooden frames without the severe fraying seen in loosely woven chenille. Read our exact breakdown on utilizing duck canvas for upholstery to perfect your staple-gun technique.
Stop replacing stained seating every single year. Upgrade your dining room furniture with high-abrasion performance synthetics or heavy-duty coated vinyl to block food spills at the molecular level permanently. Review our complete guide on how to choose the perfect upholstery fabric for your furniture to finalize your interior design strategy quickly. Measure your specific seat dimensions today, calculate the exact required cut, and order your protective yardage now directly from Canvas Etc to guarantee decades of highly resilient, long lasting room durability.
Read more here - https://www.linkedin.com/posts/canvasetc_upholsteryfabric-diningroomdecor-diyfurniture-activity-7434286246106947584-hy3I/
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